Artificial intelligence may be seeping into every corner of tech, but gamers are proving to be a surprisingly stubborn roadblock. As studios experiment with generative AI for art, characters, and ...

What does a viral political deepfake have to do with your game lobby? Learn how the Meloni incident highlights the complex ...

As with all creative industries, generative artificial intelligence (AI) has been infiltrating video games. Now, generative AI is being used to produce game assets and speed up development. This is ...

Artificial intelligence has swept through the tech industry, video games included. While many industry heads are declaring AI the wave of the future, so far, integrating AI into gaming has had a rough ...

At GDC 2026, Google trumpeted Gemini-powered games, but the industry still hasn't found must-have uses to win over players and developers. David Lumb is a managing editor for the mobile team, covering ...

This article is part of AI Week. The question of what place AI could and should hold in the games industry is one of the hottest and most divisive topics at the moment. And judging by the posts we ...

Project Genie is an underwhelming glimpse into what may come. Project Genie is an underwhelming glimpse into what may come. is a senior reporter covering technology, gaming, and more. He joined The ...

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There’s a growing feeling in the games industry that something big has shifted, and not everyone’s thrilled about it.

AI NPC technology is rapidly transforming AI in games by replacing static dialogue trees with systems capable of dynamic conversations and adaptive behavior. Modern game characters can now remember ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Generative AI in video games, film, and television has been a large ...

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