When appraising people, what do you look for? What features of someone’s presence factor most heavily in your judgment of them? Converging research findings from multiple lines of inquiry have pointed ...

We often think the secret to good communication is finding the perfect words, the clever slogan, or the right call to action. But behavioural science suggests something even more powerful: timing. It ...

Research suggests that first impressions are critical in determining whether or not to trust someone, and that when a trust breach occurs, it can be difficult to restore. A cross-disciplinary ...

Diego Bufquin is an assistant professor at the Rosen College of Hospitality Management, University of Central Florida. This article does not necessarily reflect the opinions of the editors or ...