Feeling overwhelmed standing there in the toothpaste aisle at the supermarket, trying to decide between the countless “tartar control,” “fluoride” and “sensitive teeth” varieties? Consider this: Your ...

It’s noon on a Thursday, and Dr. Brian Gray of Giannini Gray Dental Partners is standing in the dental-care aisle at the Tenleytown CVS. He’s the kind of guy you’d want as a dentist: friendly, ...

If there’s one design concept that rules the toothpaste aisle, it’s homogeneity. Drug stores across America are filled with row after row of those red and blue rectangular boxes, and the marketing isn ...

You may brush your teeth twice a day (and if you do, good for you!), but chances are you don't think too much about what's in your toothpaste. Next time you're in the toothpaste aisle of your local ...

It depends on what you're looking for, Ron—toothpaste that merely cleans your teeth is passe. "Companies are trying to cash in on the buzz about how good oral hygiene can help you fend off a host of ...

Go to any pharmacy or grocery store and stand in front of the toothpaste aisle and you will face an overwhelming array of choices. Each brand has a plethora of options Sponsor Message PATTI NEIGHMOND, ...

The toothpaste aisle, like so much of life, is filled with plenty of claims that seem too good to be true. One of these false promises, a recent study in Scientific Reports suggests, might be that ...

Walking down the toothpaste aisle, I discovered the many options to make your teeth whiter, breath fresher, and smile ...

The toothpaste aisle may be full of tubes that claim to help with sensitivity and prevent enamel erosion, but these promises fall flat, according to a new study. Tooth sensitivity and enamel loss may ...