Every successful brand has a clearly defined visual identity outlined in something like a brand book or brand guidelines. In order to be truly useful to your marketing department and your company as a ...

Perfecting a visual strategy for social media is essential to building an authentic experience for users, as well as a good return for clients. The following tips on crafting visual strategies are ...

Facebook has never been a more important platform for marketing. An incredible 94 percent of marketers use Facebook, with two in three citing it as their most important social media platform, ...