When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...

With the pandemic still leaving many industry supply chains in disarray, some retailers have started Black Friday and holiday sales. Best Buy is one company that's warning of product shortages and ...

The loyalty program also introduces targeted offers, allowing Refuel to deliver more relevant promotions to members based on ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. If you are a retailer, you probably already have a loyalty ...

RaceWay, which operates more than 240 stores in 11 states, has launched its first-ever loyalty program, RaceWay Rewards, supported by the PAR Retail platform from PAR Technology. RaceWay, which ...

Royal Bank of Canada and Canadian Tire have struck a partnership that lets RBC cardholders earn extra rewards when they shop at the retailer's stores. The two companies said on Tuesday that the new ...