For months South Africans have been experiencing price gouging for a drink. That drink is PRIME, an energy/hydration drink from the minds of YouTubers Logan Paul and Olajide Olayinka Williams Olatunji ...

Retail group Checkers has announced that it is the official partner of the trendy PRIME energy drink that has blown up on social media in South Africa. From Monday, 1 May 2023, PRIME will be sold at ...

Checkers launched the PRIME “hydration drink” line of beverages to much fanfare on Monday, with each 500ml bottle selling for R39.99. PRIME grabbed headlines in mid-April when well-known broadcasters ...

Retail group Checkers is now the official partner of PRIME hydration in South Africa and will launch the popular energy drinks at select stores on Monday, 1 May 2023, The drinks have become a viral ...

Prime has become an international viral sensation, benefitting from promotion by Paul and KSI, who together boast around 100 million social media followers. First launched in the USA, United Kingdom ...

Writing about a sports hydration drink is not something we normally do, but when it comes to PRIME, the fervour and hype surrounding it warrants attention. Earlier this year, Checkers was the first ...

Prime Hydration, which was born out of the international influencer community, aligns perfectly with Brand Influence's mission to ignite explosive conversations and hype around a brand. The campaign ...