The power of marketing is real, and it can move markets and shape industries, but its impact is only as durable as the ...

To what extent has Earth’s gravity shaped our cognitive and brain functions? Utilizing spaceflight and a ground-based analog, a new study shows that the human brain relies on bodily gravitational ...

Our perceptions of body image are shaped by what we see from as early as seven years old, according to new research by Durham University (UK). These body ideals continue to be influenced by visual ...

The human visual system exhibits a remarkable ability to decipher the three-dimensional structure of the world from two-dimensional retinal images. Central to this process is the utilisation of shape ...

Latonia Taliaferro-Smith working with students in the Oxford Science Building. As we age, the number of full circle moments increases. This weekend, I had one of them. The East Suburban Atlanta ...

Climate goals can feel distant. But climate change is happening right now. Speed up the benefits for taking action, psychologists say, if you want... How our perception of time shapes our approach to ...

How much of a role does skin tone play in the perception of a bi-racial candidate? New research says quite a bit. According to findings published Monday by the National Academy of Sciences, ...

Seafood marketers have an opportunity to shape consumers’ perception of farmed fish, which is the lowest impact way to produce animal protein, Jacqueline Claudia, co-founder and CEO of Love The Wild, ...

From bold tailfin designs to the all-important fuselage, every aircraft paint scheme and branding goes beyond its decals to help shape your perception of its country. A national airline’s aircraft are ...