Project managers are business professionals responsible for overseeing work projects and managing the work teams that complete them. One of a project manager's first important tasks is to identify ...

Creating marketing operational objectives is the key step in the preparation of a small business marketing plan. Operational objectives are the breakdown of daily, weekly or monthly project goals into ...

Setting goals has been proven as an effective way to manage and measure your success. But there are times when you might set lofty goals that are out of reach or impossible to achieve. This can cause ...

Set effective employee performance goals using MBO and continuous feedback. Top HR software includes BambooHR, Paychex Flex, ...

Over the past few weeks, I've had recurring conversations with marketers from several companies. One afternoon, a marketer from a well-known global manufacturing company in the transportation industry ...

Opinions expressed by Entrepreneur contributors are their own. Setting goals is essential to living a life with purpose and meaning. They provide direction and focus, help you stay motivated and drive ...

Opinions expressed by Entrepreneur contributors are their own. You may have heard the phrase “A goal without a plan is just a wish.” And while that may be directionally true, it doesn’t provide any ...

A strong marketing strategy is the bridge between where your business stands today and where you want it to go. Whether ...

A few years ago we worked with the new CEO of a consumer packaged goods (CPG) company. He saw a lack of alignment amongst his new management team around the corporation’s goals and strategic direction ...

Steps CMOs can take to become more successful in delivering customer experiences that add value for both the customer and the organization. CMOs want to make CX investments that will drive the most ...