The modern business world is driven by data and some of the most valuable is customer data. Finding the best way to satisfy customers requires studying their needs and that means analyzing the data ...

Data collection is the process of gathering and measuring information used for research. Collecting data is one of the most important steps in the research process, and is part of all disciplines ...

As a market researcher, I am a student of human behavior. Over the past few years, my coursework has accelerated; keeping up with an ever-changing consumer means going far beyond traditional research ...

A GAO report predicts that the government will run out of storage for its increasing data collection unless new methods are perfected. The size of the datasphere has exploded. In 2020, the world ...