Working with co-founders and entrepreneurs, I often find there is an urgency to get to market, release the product or service, gain those first customers and secure revenue and/or funding. The faster ...

Writing a vision statement isn’t just an exercise in stringing words together - it’s an opportunity to inspire, align, and drive action. The most effective vision statements don’t just state an ideal ...

Crafting clear mission and vision statements is critical to shaping company identity, motivating employees and guiding decision-making. A mission statement defines the current scope and purpose of the ...

As we business leaders embark on the year 2024, we should establish objectives. However, before setting goals in business, it's essential to create a clear and intentional vision. From my own ...

Maintaining the status quo is an organizational death sentence. To prevent this, an organizational vision that communicates the leaders’ strategic intent and points to the direction in which the ...