A minimum viable product (MVP) is a product with the bare minimum features needed to validate a business idea and test its market fit. It is the most basic version of a product that can be launched ...

Michael Skok is a general partner at North Bridge Venture Partners and author of the Startup Secrets series. The “lean startup” methodology is great and has done a lot to revolutionize the way we ...

In today’s fast-paced consumer packaged goods (CPG) space, successful innovation isn’t about perfecting every detail—it’s about getting real as quickly as possible. By embracing the concept of a ...

You’re going to be judged on the first thing you launch — everyone is. Explaining that it’s just your minimum viable product (MVP) and it’s not ready yet is sometimes fine, but I’ve seen many times ...

Developing a Minimum Viable Product (MVP) is an essential step in building a startup, as it allows founders to test assumptions, gather early user feedback, and validate demand with a basic version of ...

Founders and product leaders at startups and early-stage companies know all about the need to build MVPs -- minimum viable products -- at the beginning stages of their company trajectories. Before ...

The idea of minimum viable product is useful because you can basically say, look, our vision is to build a product that solves this core problem for customers, these kind of general feature areas, and ...