QR codes are proving to be a winning solution for many companies around the world. British Airways uses them to cut down on queues. Italian fashion brand Diesel uses them to authenticate apparel. And ...

B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...

In a world where engagement is king, static labels at events are quickly becoming relics of the past. QR codes are stepping in, bridging the gap between physical presence and digital interaction, ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

QR codes are a type of barcode, or scannable pattern, that contain various forms of data, like website links, account information, phone numbers, or even coupons. QR codes are found everywhere from ...