Customer sentiment is the emotional tone or attitude expressed by customers toward a brand, product or service. Understanding this can give companies a significant advantage in shaping business ...

While the Santa Rally delivers for investors, the Conference Board’s consumer confidence index fell again in December to one of its lowest readings since early 2021. It marked the fifth monthly ...

AI spotlights pain points. AI-powered customer analysis uncovers hidden frustrations and helps brands refine messaging, improve CX and reduce churn. Smarter segmentation wins. AI-driven customer ...