New state privacy laws have brands and agencies adopting privacy-focused solutions for the safe handling of data. Data clean rooms are one product that has received the lion’s share of attention, as ...
In the modern advertising landscape, two forces stand out as major disruptors: privacy and artificial intelligence. Although AI's long-term impact will extend far beyond advertising, the immediate ...
Data technologies — specifically customer data platforms (CDPs) and data clean rooms — are a great place to start with data privacy. Welcome to the privacy-first ...